The Information Technology Alliance (ITA) is an independent, membership association of leading mid-market technology professionals, consultants, and product/service providers in North America. Our primary objective is to create a community where members share information and build relationships that improve the way they, and their clients, do business. ITA is a place where independent thinking and alternative points of view are openly promoted and respected. Our members believe and practice the ITA motto, “Knowledge increases in value when it is shared”, through active networking, surveys, newsletters, and semi-annual Collaboratives.